CLIQUE-NOW SUCCESSFULLY CAPS OFF AAPI HERITAGE MONTH

 

JUNE 14, 2022

Asian American and Pacific Islander Heritage Month in the United States was celebrated in May 2022 and Clique-Now concluded it with several deals with brands and sponsors who truly cared for the community. As a talent management company that specializes in the Asian American millennial market, Clique wrapped up the AAPI month strong.

Here are some AAPI Heritage Month projects that Clique-Now was proud to support through the efforts of their talent and brand partnerships.

  • Asian Hustle Network’s first ever Uplifted Conference gathered industry experts and influential entrepreneurs & professionals, and supported Asian-owned businesses.

  • Leenda Dong presented in the Uplifted Conference as one of their speakers where she discussed how she helped establish the social media space for Asian creators and earned over 18 million+ followers across all social media platforms.

  • Panda Express gifted Philip Lemoine a limited edition capsule designed by Philip Lim called “Eat More, Share More, Love More” inspired by food as a love language in Asian cultures.

  • Leenda hosted a panel on Tiktok Live and Instagram Live for Shein, where she interviewed 3 trailblazers of the AAPI community who shared their experiences and journeys to success.

  • Steven Lim partnered with GoDaddy to talk about how his Asian American culture has significantly influenced Watcher, the business he co-founded, in his Instagram Stories.

  • Johnnie Walker, in partnership with 88Rising, collabed with Steven Lim as he attended the Mama LA Event last May 28th. The FungBros did a sponsored unboxing video of JW’s cocktail package on Instagram.

  • Alchemy Craft and specialguest had a curated pop-up shop experience in the event called Tap Takeover, featuring Ohana Brew and Dokkaebier at the BLVD MRKT courtyard in Montebello, CA, in celebration and honor of AAPI Heritage Month that happened last May 20th.

  • Cropsticks and Clique-Now CEO and Founder, Mylen Yamamoto-Tansingco was one of the special guest speakers in Asian American, Native Hawaiian and Pacific Islander Innovation and Entrepreneurship Program 2022 hosted by the United States Patent and Trademark Office.

Collectively, these collaborations not only amplified the voices of the underrepresented but also championed the AAPI community both in social media and live appearances.